Company description
Agendrix was founded in 2015 and has developed software (schedule management, timesheets, hours worked tracking, …) enabling managers to better align their needs with those of their employees. To date, the software is used by over 65,000 people in 14 countries across America and Europe.
Challenges
Agendrix‘s inside sales team is busy canvassing for new customers, and spends more time on this task than on the demos that lead to sales. It’s demotivating for the sales team to spend so much time and energy on canvassing. Agendrix therefore turns to Fino‘s services to supply its sales team with quality leads.
The Fino offer
- Team of 4 specialized BtoB advisors who make between 40 and 80 hours of calls a week to book appointments for demos made by an Agendrix product specialist.
- Various potential targets are contacted as part of this mandate: managers or owners of pharmacies, restaurants, retail outlets, hardware stores and hotels.
Results
- Depending on the target, between 0.7 and 1.1 appointments are made per hour of calls made by a Fino agent for demos with the Agendrix sales team;
- Increased motivation of the internal sales team to focus on demos rather than canvassing;
- Increased sales conversion rate (versus appointments booked).
