Panel Management Platform
Build a strong relationship with your customers with our panel management platform!
Using a dedicated panel provides many benefits to businesses and organizations seeking to interact with their target audience in order to better understand and meet their needs.
THE STRENGTH OF A DEDICATED PANEL
Give your customers a voice
In the age of public consultation and the Voice of the Customer (VOC), a dedicated panel provides your audience with the opportunity to engage with your business or organization. It gives them a chance to contribute to your growth!
Increase your brand equity
A dedicated panel serves as a group of ambassadors who have a special interest in your organization or your brand. Maintaining a relationship with this group contributes to their experience with your brand and helps build its equity.
Increase your agility
A dedicated panel allows you to interact frequently with your audience, and with greater agility and autonomy than before using more traditional consultation approaches.
Generate quality information quickly
In less than 24 hours, a dedicated panel can generate quality information that can help reduce the risk involved in decision-making.
Target specific profiles
Traditional consultation approaches can make it difficult to reach certain low-incidence profiles. A wider-scope panel allows you to target very specific profiles in order to engage with them.
Engage with your customers at a lower cost
When an organization consults with their customers on a regular basis, a dedicated panel will quickly provide a return on investment within just a few months.
CASE STUDY: LA PRESSE
In 2020, La Presse launched Parole aux lecteurs, a community that allows readers of the francophone media to give their opinions on a variety of topics, such as new initiatives and news consultation habits.
Brio is able to provide in no time information of quality!
Implement your panel
Using Brio, you can set up your dedicated panel autonomously or with the help of our team.
1. RECRUIT
2. TARGETING
3. ENGAGE
4. UNDERSTAND
5. ADVANCE
Flexible and intuitive
“Brio panel management platform gives you a range of possibilities from 100% autonomy in the management and use of your panel to Brio taking charge for you. Our platform is also easily adaptable to your specific needs.”